(IBTF) Winston-Salem

Season: Biennial (Every other summer, usually late July/early August)
What it is: Formerly the National Black Theatre Festival, this six-day event transforms Winston-Salem into a mega-performing arts center. It showcases over 100 performances from Black theatre companies around the world and draws tens of thousands of "purple-clad" attendees (a nod to the founder's favorite color).
Why it attracts renters: It's an internationally acclaimed, prestigious event that brings a high volume of cultural travelers to the city.
Marketing Angle for your Business: "Planning to attend the internationally renowned IBTF? Our Winston-Salem rentals offer comfortable, centrally located lodging near all the downtown venues."

Plan your visit

Town: Winston Salem
Type: Festivals or Local Events
Where: Season: Biennial (Every other summer, usually late July/early August) What it is: Formerly the National Black Theatre Festival, this six-day event transforms Winston-Salem into a mega-performing arts center. It showcases over 100 performances from Black theatre companies around the world and draws tens of thousands of "purple-clad" attendees (a nod to the founder's favorite color). Why it attracts renters: It's an internationally acclaimed, prestigious event that brings a high volume of cultural travelers to the city. Marketing Angle for your Business: "Planning to attend the internationally renowned IBTF? Our Winston-Salem rentals offer comfortable, centrally located lodging near all the downtown venues."

Hours and prices change with the seasons — check before you go.